PROJECT RUNWAY Says Auf Wiedersehen to Bravo and Guten Tag to Lifetime
April 8, 2008 by Kath Skerry
Bad news for Bravo. In news that made headlines yesterday it was announced that Bravo’s signature show, PROJECT RUNWAY, will be moving its catwalk to Lifetime next season. NBC, who owns Bravo, was not too happy and has filed a lawsuit.Here’s the skinny (straight from Bob Loblaw’s Law Blog)…
PROJECT RUNWAY is owned by The Weinstein Comapny who sold the show to Bravo in 2003. Fast forward five years later and the Weinstein’s decide to sell the show to Lifetime. NBC claims they legally had first rights to bid on the show and said that by dealing with Lifetime the The Weinstein Co. were “engaging in sham negotiations” and that the Lifetime deal is an “invalid agreement”. They went on the say that “[NBC Universal] regrettably had no alternative but to bring legal action to enforce its rights to this program.”
The Weinstein Co. claims that NBC Universal declined to compete for the right to keep Project Runway (a statement that NBC Universal denies) and that they were fully within their rights to license the show to Lifetime.
Regardless of how this all turns out, PROJECT RUNWAY will air its 5th season on Bravo sometime before November. If the deal goes through, the 6th season will be over on Lifetime. If it doesn’t, then Heidi will be auf’fing people on Bravo per usual.
Reaction from the people…
GMMR is a blog of the people so we wanted to know what said people thought about this big announcement. Dan from DuckyDoesTV.com says “I don’t even know what number Lifetime is on my cable box. I know that Bravo is 79 and that I love me some Bravo. I could watch it all day and IT IS HOME TO PROJECT RUNWAY.”
And what does GMMR’s own PROJECT RUNWAY expert Jennifer Eolin have to say about all of this? On her MySpace blog Ms. Eolin asks the questions we all want to know about this new deal.
1. Is Valerie Bertinelli taking over for Heidi Klum?
2. Will they show promos for “The Burning Bed” during the show?
3. Will Kors beat Nina Garcia up in a bitch fight and then blame it on a pesky doorknob?
4. WTF?! HOW does this show fit this network!? It’s like putting Iron Chef on VH1. Or PGA Golf on the Style Channel. Or basketball on any channel.
Let your voices be heard!! What do YOU think of PROJECT RUNWAY leaving Bravo and heading to Lifetime. Will it matter? Will you still watch? (I love tackling important world issues!!)
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I love me some PR and I’ll follow it wherever it goes, I’ll just feel a little gayer for having to watch it on Lifetime.
In related news, they also announced yesterday that Lifetime was losing the rights to air the Golden Girls. I guess they figured they needed to save all the cash they could to woo the Weinsteins.
On one hand, this probably means i can buy it on iTunes. But still.. i don’t feel right. When i think Bravo i think PR.
Honestly, I don’t really like Project Runway. Tried to get into it, couldn’t, and so I was just scanning this article when I saw, in bold reference, to Bob Loblaw’s Law Blog.
All I have to say is,
“You, sir, are a mouthful!”
I don’t care what channel carries a show, I just put it in my season pass and my TiVo will record it. Just have to make sure it is new only. So what’s the “big deal” !