NBC Orders THE WHEEL
February 8, 2021 by Marisa Roffman
NBC has ordered ten episodes of its adaptation of the BBC series THE WHEEL.
“We knew that NBC was the perfect home for THE WHEEL within the first few minutes of watching the show. It’s inherent ingenuity and addictive game play immediately hooked us,” said Jenny Groom, Executive Vice President of Unscripted Content for NBCUniversal Television and Streaming in a statement. “We couldn’t be more thrilled to add this to our strong roster of game show formats.”
The series “provides three contestants an opportunity to battle it out through general knowledge questions where the objective is to keep your spot at the center of the wheel. The contestants themselves are randomly picked from a smaller wheel underneath centerstage. Right answers keep you there, wrong answers throw you out. Only the contestant at the center of the wheel at the end of the game has a chance to take home a life-changing sum of money, so they must do their best to stay there. The contestants are not on their own. There are seven celebrity experts on the wheel, ready to help answer the questions. With a mixture of real people, larger-than life celebrity experts and a massive rotating wheel under the host’s command … the fun and challenges are unlimited.”
THE WHEEL was created by Michael McIntyre and Dan Baldwin.
“It’s incredibly rare in this day and age for a new show to become an unqualified smash hit overnight … let alone in the biggest territory in Europe,” said Mike Darnell, President of Warner Bros. Unscripted Television. “We are thrilled to be in business with Hungry McBear and our amazing partners at NBC, who immediately saw THE WHEEL’s potential and picked it up within 24 hours of the pitch.”
“I’m thrilled THE WHEEL is spinning Stateside,” Michael McIntyre said. “Hosting this show is the most fun I’ve had on television. The format creates wonderful camaraderie among the celebrities, natural hilarity and genuine suspense. I can’t wait for ‘The Wheel’ to roll across America.”
Dan Baldwin, Managing Director of Hungry McBear, added: “We are absolutely delighted that THE WHEEL has been picked up by NBC. We are excited to introduce American audiences to this incredible game show. Together with our partners at Warner Bros., NBC viewers can look forward to lots of big laughs, big spins and big wins!”
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